Why Apple wants to sell more high-end ‘iPhone 14 Pro’ in 2022

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A significant change is coming to the 2022 iPhone lineup and it isn’t just about price. But rather how Apple differentiates the ‘Pro’ range from ‘non-Pro’ models. It starts with the upcoming iPhone 14 Pro, the soon-to-be-announced iPhone that will be significantly different from the standard iPhone 14 in terms of both features and perception. In an investor note, TF International Securi...

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